Privacy Policy

Who we are

Nightloom OS is a loyalty and customer-engagement platform owned and operated by Nightloom Roasters, a registered business in Pakistan. This policy explains what information Nightloom OS collects, how it is used, and the choices available to café guests and our partner businesses.

Nightloom OS is used by cafés and restaurants ("partner businesses") to run loyalty programs for their customers ("guests"). In most cases the partner business is the owner of its customer data, and Nightloom Roasters processes that data on its behalf to operate the service.

Information we collect

• Customer phone numbers — used to identify a guest's loyalty account and, where opted in, to deliver WhatsApp messages.
• Loyalty, transaction & reward data — stars earned, tier, rewards redeemed, and the purchase information used to award them.
• WhatsApp opt-in status — whether a guest has explicitly agreed to receive WhatsApp messages, and when that consent was given or withdrawn.
• Message delivery data — delivery and status information for WhatsApp messages we send (for example, sent, delivered, failed) used to operate the messaging feature and respect opt-outs.
• Basic account & usage data — information needed to provide the staff app and owner dashboard to partner businesses.
• Contact & demo-request details — when you submit a form on this website (for example, a demo request), the name, email address, café/business name, city and any message you provide. We use these solely to respond to your enquiry and are processed on our behalf by our form-delivery provider.

How we use information

• To operate the loyalty program — identifying guests, awarding stars, managing tiers and rewards.
• To provide partner businesses with analytics, customer segmentation and AI-assisted insights about their own customers.
• To send optional WhatsApp loyalty notifications only to guests who have explicitly opted in — such as reward reminders and tier updates.
• To maintain, secure and improve the service.

WhatsApp engagement — opt-in & opt-out

WhatsApp messaging through Nightloom OS is strictly opt-in. We do not message guests who have not given explicit consent, and we do not use purchased or third-party contact lists.

• Opt-in: a guest must explicitly agree (for example, at the counter or via a clear opt-in prompt) before any WhatsApp loyalty messages are sent to them.
• Opt-out: a guest can withdraw consent at any time by replying STOP to a WhatsApp message. We honour opt-out requests promptly and record the change in opt-in status.
• Message delivery data: we process delivery/status information for the messages we send in order to operate the feature, manage costs and respect opt-outs.
• WhatsApp messages are delivered via Meta's WhatsApp Business Platform and are subject to Meta's applicable terms and policies.

Data storage & protection

We store customer and loyalty data using reputable cloud infrastructure and apply access controls and reasonable technical and organisational measures to protect it against unauthorised access, loss or misuse. Access is limited to what is needed to operate the service.

Data retention

We retain customer and loyalty data for as long as needed to operate the loyalty program for the relevant partner business, and as required for legitimate business or legal purposes. When data is no longer needed — for example, if a partner business ends its use of Nightloom OS — it is deleted or anonymised within a reasonable period, subject to any legal retention requirements.

Data ownership

The partner business (the café or restaurant) owns its customer data. Nightloom Roasters processes that data to provide the service and does not sell it. A partner business may request export or deletion of its customer data, subject to legal and operational constraints.

Guest rights & choices

Guests may request access to, correction of, or deletion of their personal data, and may opt out of WhatsApp messaging at any time (see above). Requests relating to data held on behalf of a specific café may be directed to that café or to us using the contact below.

Contact for data requests

For any privacy questions or data requests, contact us at hello@nightloomos.com. Nightloom Roasters · Pakistan.

Changes to this policy

We may update this policy from time to time. Material changes will be reflected by updating the "Last updated" date above.